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1. Purpose of Data Collection

The purpose of collecting user personal data by "UPMOST" is for customer management, membership management and marketing, information communication management, e-commerce, internal statistical surveys and analysis, and to collect, process, and use personal data as required by legal obligations. This data collection is carried out through methods such as event registration forms, "Contact Us" forms, or order forms.
2. Types of Personal Data Collected

The types of personal data collected on the "UPMOST" website include C001 Identifiers, C011 Personal Descriptions, and C003 Identifiers in Government Data.
3. Tracking Data and Cookie

The UPMOST website management system will record your IP address, browser type, webpage browsing time, and other tracking data. This data will be stored in accordance with the Personal Data Protection Act.
The purpose of collecting and analyzing user data on the UPMOST website is to understand users' browsing needs and analyze web traffic, which serves as a reference for improving content and system operations. To achieve this and provide users with a more user-friendly service, UPMOST will use cookies to automatically record the pages visited by users and the domain name they are located in. A cookie is a small piece of data sent from a web server to the browser and stored on the computer's hard drive.
Generally, cookies are used to:
1. Estimate the total number of visitors and analyze web traffic; this aggregated and processed traffic data will be provided to online advertisers as a basis for evaluating the effectiveness of advertisements.
2. Track your progress and frequency when participating in promotions, giveaways, and contests. When UPMOST organizes promotional activities using cookies, the data written into the cookies will be used to indicate the participant's progress throughout the entire promotion process and can be used to track participation, submissions, and other related actions in lottery activities.
3. Measure browsing patterns, such as the pages visited on the UPMOST website and the accumulated traffic. UPMOST uses this data to understand user habits and preferences, in order to provide more up-to-date information (including advertisements and promotions) and offer more user-friendly services.
4. Users can configure their browser settings to be notified when a cookie is set or to reject the setting of cookies.
4. How does UPMOST use my data?

1. The primary purpose of UPMOST collecting personal data is for reference use in activities, including information services, newsletter services, personalized services, consumer discount services, interactive communication, and many other types of services. Personal data will be retained during the operation of the UPMOST website. By understanding the users, UPMOST will provide better content and more user-friendly services.
2. The personal data provided by users will be used by UPMOST to periodically or occasionally send activity and information service updates through email, phone, and other media. Users have the right to decide whether they wish to participate in the activities offered by UPMOST. If users do not wish for their data to be used, they can email service@upmost.com.tw, and UPMOST will stop sending related information as per the user's request.
3. When you participate in promotions, giveaways, lotteries, or contests organized by UPMOST independently or in partnership with others, please ensure that the information you provide is correct, as inaccurate information may affect your eligibility to participate or claim prizes. The data collected during these activities will be protected in accordance with applicable laws and this statement.
5. Whom does UPMOST collaborate with to collect user data?

When users enter personal data on the UPMOST website, except in the cases listed below or unless UPMOST makes a special statement, the user's personal data will only be used within the UPMOST website. Additionally, if the data is collected or maintained by a third party through a link on the UPMOST website, UPMOST will obtain the user's consent prior to the collection or transmission of the data.
Some promotional activities on the UPMOST website may be organized by third-party entities other than UPMOST, or co-organized by UPMOST and third parties. In such cases, some or all of the data collected during these activities may be shared with partners, allowing them to provide the services that users need in real-time. If users do not wish for their data to be shared, they can choose not to participate in the service or promotional activity.
6. The rights and methods that users can exercise regarding the personal data they provide to the company are as follows:

(1) Request to inquire or access.
(2) Request a copy of the data.
(3) Request to supplement or correct.
(4) Request to stop the collection, processing, or use of data.
(5) Request to delete.
Users can process this through the member information area on the UPMOST website or send an email to service@upmost.com.tw.
7. How does UPMOST protect my personal data?

1. UPMOST is committed to protecting the privacy and security of users' personal data. UPMOST will only provide users' personal data to business partners and sponsors with the user's "consent."
2. If a user's data is to be shared with a third party, UPMOST will notify the user before the data is used. If the user does not wish for their data to be shared, they can choose not to use specific services or not participate in certain promotional activities or contests.
8. Changes to the contents of this statement.

UPMOST reserves the right to amend this statement. When UPMOST makes changes to the collection, processing, or use of personal data, the content of this webpage will be updated, and relevant changes will be notified to users via the email provided. If no objection is raised, it will be considered as your agreement to this statement.
If you have any questions regarding this statement, please email service@upmost.com.tw, and UPMOST will respond as soon as possible.

Intellectual Property Rights Disclaimer of the Website

All copyrights, patents, trademarks, and other intellectual property rights in the works, data, content, programs, and website design arrangements on the UPMOST website are owned by UPMOST or its authorized legitimate rights holders, and are intended for personal and non-commercial browsing only. Any information, software, products, or services obtained from this website may not be modified, copied, distributed, transmitted, displayed, performed, reproduced, published, licensed, created into derivative works, edited, disseminated, transmitted, or used for any other purposes, including rental, sale, or other purposes. Any violation will result in the user assuming all legal responsibilities, and UPMOST reserves the right to seek compensation in accordance with the law. If any attempt is made to disrupt or interfere with the data and functions on the UPMOST website, or to invade or damage any network systems, UPMOST will take legal action accordingly.

Newsletter Subscription Terms

1. UPMOST provides newsletter information, and by subscribing to the newsletter, it will obtain your email address, which may directly or indirectly identify your personal information.
2. The company will collect, process, and use your personal data in accordance with the Personal Data Protection Act and relevant laws, based on the company's privacy protection policy.
3. The company will update the privacy protection policy in accordance with legal requirements and business operations needs. These updates will not be separately notified. Such updates will not affect your rights as outlined under the Personal Data Protection Act.
4. You agree that UPMOST may use the personal information you provide to verify your identity, contact you, provide UPMOST-related services and information, and use your data in accordance with other practices outlined in the privacy protection policy.
5. You may, in accordance with the Personal Data Protection Act, request UPMOST to:
(1) Request to inquire or view your data.
(2) Request to obtain a copy of the data.
(3) Request to supplement or correct the data.
(4) Request to stop the collection, processing, and use of data.
(5) Request deletion.
However, if exercising the above rights results in a reduction of your benefits from UPMOST's electronic newsletter services, UPMOST will not be liable for compensation. Additionally, in accordance with Article 14 of the Personal Data Protection Act, the company may charge administrative fees.
6. If the personal data you provided is reported and the company finds it insufficient to verify your identity, or if there are cases of identity theft, misuse, or incorrect data, or if requested by the competent authorities or email server management entities/institutions, the company reserves the right to temporarily suspend the delivery service to your associated email account.
7. The duration of UPMOST's use of your personal data: From the time you apply for newsletter subscription, until two years after the cessation of this service. The company may not provide further notice when this service is discontinued.
8. You acknowledge that this consent form complies with the requirements of the Personal Data Protection Act and relevant regulations, and you agree that the company may retain this consent form. The use of email responses will be regarded as a written reply, and the company will act according to your expressed intention to either provide or stop UPMOST's newsletter-related services.
9. The intellectual property rights, copyrights, and other rights related to the content of the UPMOST newsletter are protected by applicable laws and regulations.
10. You have the right to request the use, correction, supplementation, deletion, or blocking of your personal data, or to object to the use of your personal data for direct marketing or to receive specific or various marketing materials. Please send any such requests to: service@upmost.com.tw or call: 02-2883-7222, extension Customer Service Department.

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